: Education

Manager Student Recruitment (Malaysia)

: Iskandar Puteri, Johor Bahru
Location
Industry
JOB REQUIREMENTS
: Full-Time
Type
JOB SUMMARY
HOW TO APPLY

1) Please prepare the following documents:

  • Resume/CV

 

2) Click APPLY HERE to complete the application form

The Manager, Student Recruitment (Local) is responsible for leading and delivering student recruitment activities across Malaysia. The role will focus on building strong pipelines from schools, agents, and direct channels to ensure enrolment growth, while actively strengthening the university’s visibility in the domestic market. This role also ensures a seamless student journey in collaboration with admissions, marketing, and academic colleagues.

Key Duties & Responsibilities

  1. RECRUITMENT STRATEGY & EXECUTION (LOCAL)
  • Develop and implement targeted recruitment strategies for Malaysian markets.
  • Strengthen pipelines from local schools, colleges, and feeder institutions.
  • Build and maintain strong relationships with school counsellors, principals, and parent communities.
  • Manage agent relationships within Malaysia, ensuring compliance, productivity, and yield.
  • Lead participation in local education fairs, open days, and roadshows.

 

  1. STUDENT JOURNEY & CONVERSION
  • Collaborate with admissions and conversion teams to improve the enquiry-to enrolment pipeline.
  • Monitor local applicant data, identify trends, and recommend interventions to boost conversion.
  • Support the development of offer-holder engagement activities for Malaysian students.

 

  1.  STAKEHOLDER ENGAGEMENT
  • Work closely with academics to deliver talks, workshops, and outreach programmes in schools.
  • Partner with government bodies, NGOs, and scholarship providers to expand student access.
  • Ensure alignment with national education priorities and branding strategies.

 

  1. REPORTING & INSIGHTS
  • Track performance of all local recruitment activities against enrolment targets.
  • Provide monthly reports on applications, offers, and acceptances from Malaysia.
  • Share insights on competitor activity and market shifts.
  • Bachelor’s degree in Marketing, Education, Business, or related field.
  • 5+ years’ experience in higher education recruitment or marketing.
  • Proven success in building strong local student pipelines and relationships with schools.
  • Knowledge of Malaysia’s education system and student behaviour.
  • Strong interpersonal and stakeholder management skills.
  • Data-driven and results-oriented
  • Strong school engagement and relationship building.
  • Student-focused with strong customer service orientation.
  • Data-driven, analytical, and organised.
  • Excellent communication and presentation skills.

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